Press Release

Top Chefs Gather to “Celebrate the Craft”

May 2011

Ninth Annual festival highlighting California’s Food and Wine - Sunday October 30, 2011

SAN DIEGO, California (May 2011) – California is a state rich in extraordinary beauty and agricultural abundance, with a tradition of artistry, craft, and culinary innovation. That’s why artisans and gourmets converge each year in beautiful La Jolla, California for a unique celebration of California’s beauty, bounty, and craftsmanship. The annual gathering to “Celebrate the Craft” will take on Sunday, October 30, at The Lodge at Torrey Pines®.

For the past eight years, “Celebrate the Craft” has been one of Southern California’s premier showcases for regionally grown ingredients and innovative cooking and winemaking. “Celebrate the Craft” delights anyone eager for food prepared with natural ingredients and careful craftsmanship, with a full day of cooking demonstrations by participating chefs from San Diego’s premier restaurants. Growers, vintners, and culinary artisans from some of California’s most renowned farms, bakeries, wineries, and confectioners will be on hand to share their skill and enthusiasm.

“The growing season runs year-round in our neck of Southern California, and the local agricultural community takes full advantage, affording us a unique variety of the freshest produce,” said Jeff Jackson, Executive Chef at A.R. Valentien at The Lodge at Torrey Pines and an innovator of fresh, regional cuisine. “With a daily abundance of fresh food to work with, it’s little wonder our local chefs are so creative.”

Picnic on the Arroyo Terrace, guests of “Celebrate the Craft” will explore their culinary curiosity by visiting food stations featuring area growers, vintners and suppliers to sample products and meet those who created them.

Experience a rare combination of architectural splendor, superb service and the welcoming home away from home.  Special Room packages available for “Celebrate the Craft” are available.  Visit for tickets, packages, and a full list of participants.

The Lodge at Torrey Pines, embodies the very best of Pacific Coastal living. Designed in the Arts & Crafts tradition of architects Charles and Henry Greene, The Lodge is a loving homage of California Craftsman architecture, emphasizing authentic materials and craftsmanship, respect for the natural landscape, and integration of indoor and outdoor living.